Sales Rep Series | Dallas, TX: Kyle Groombridge @ Victory Wine Group
Kyle Groombridge is the Dallas Key Account holder for the Victory Wine Group. Before joining Victory Wine Group, Kyle worked for Total Wine & More, where he grew from a Wine Sales Associate to become a Wine Manager in under five years.
Here’s a glimpse of what you’ll learn:
How Kyle Groombridge discovered the wine industry and why he fell in love with it
Kyle shares how wine wholesale has fared since COVID-19
Creative ways wine retailers and on-premise accounts have pivoted because of the pandemic
How the wine wholesale business has changed
Kyle shares his plans and predictions for the holiday season
Kyle’s advice for fellow wine sales reps
Kyle’s wish for the city of Dallas
In this episode…
Many people experience detours in life. Kyle Groombridge was an Associate Pastor in Chicago before he moved to Dallas, Texas where he fell in love with wine and joined the industry. It’s an uncanny career shift and yet according to Kyle, he can't imagine doing anything else.
Join Alexi Cashen in this episode of the Alexi Cashen Podcast as Kyle Groombridge, Dallas Key Account Manager of the Victory Wine Group, chronicles his journey that led him to the doorsteps of the wine industry. Kyle also shares with Alexi how wine wholesale has changed in light of the pandemic, how wine retailers and on-premise businesses have creatively pivoted, what to expect this holiday season from and more. Stay tuned.
Resources Mentioned in this episode
Sponsor for this episode...
Elenteny Imports is an alcoholic beverage logistics and compliance service that alleviates back-office work so that clients can focus on what they do best: sourcing and sales. Elenteny works with importers of all sizes, distributors, marketing agents/brokers, and wineries, and they guide their partners through a myriad of intricacies of the three-tier system offering logistics, consolidation, importing, customs, freight, drayage, and back-office administration for inventory management, invoicing, collections, and compliance.
Elenteny is licensed in all 50 states and they import over 1 million cases of wine, beer and spirits annually. They create competitive advantages for their customers through customized cargo and information flow by employing the use of superior technology to provide transparency and access to information that’s crucial to expanding business and accelerating growth.
To learn more about their services, send them an email at info@elentenyimports.com or visit their website today.