Rockstar Bartender, Aaron Polsky Sets the Stage for Craft RTD Cocktails
Aaron Polsky is an innovator, award-winning bartender, influencer, musician, and entrepreneur. He is renowned for his creative cocktail programs that demonstrate a reverence for the classics while showing an affinity for the modern.
He began his hospitality career in New York City, working for Thomas Keller at Bouchon Bakery and as a host at the acclaimed Milk & Honey. He then went on to work at White Star, where he began to train behind the bar with renowned barman and mentor, Sasha Petraske.
Aaron is the Founder of LiveWire Drinks, a line of cocktails by exceptional bartenders packaged and sold in cans. LiveWire serves as a platform that bartenders use to reach their fans and future fans worldwide.
Here’s a glimpse of what you’ll learn:
Aaron Polsky recalls his early days in the alcoholic beverage industry and how it led to him becoming a bartender
Aaron shares his experience of working under Sasha Petraske at White Star
What Aaron doesn’t like about bartending
Why Aaron moved to California from New york
Aaron discusses how his career in the hospitality industry has evolved through the years
Aaron talks about launching LiveWire and his vision for the company
Aaron talks about his friends, Mayur Subbarao and Jeff Menashe, and how they have served as his mentors
The challenges that Aaron faced with LiveWire and his advice for those who are just about to start in the industry
In this episode…
Bartenders are great at what they do, and they make their customers’ experiences better with each drink that they make. But while some of them have become famous for their bartending skills, they don’t always get the right compensation for their work and their achievements. Experiencing this problem first hand, Aaron Polsky decided to do something about it. He founded LiveWire and his company sets the stage for craft RTD cocktails.
In this episode of the Alexi Cashen Podcast, Aaron Polsky, Founder of LiveWire, talks about how he became a bartender and how his career in the alcoholic beverage industry has evolved through the years. He highlights the common struggles of bartenders and why he decided to start LiveWire. He also shares how LiveWire serves as a platform for bartenders and his advice for those who want to start a business in the industry.
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Elenteny Imports is an alcoholic beverage logistics and compliance service that alleviates back-office work so that clients can focus on what they do best: sourcing and sales. Elenteny works with importers of all sizes, distributors, marketing agents/brokers, and wineries, and they guide their partners through a myriad of intricacies of the three-tier system offering logistics, consolidation, importing, customs, freight, drayage, and back-office administration for inventory management, invoicing, collections, and compliance.
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